When did you start PFI magazine?
The magazine was started in 1997.
What is the USP of PFI magazine?
PFI is a specialty publication which caters to all domain experts, knowledge partners, business community and policy makers in food processing and packaging domain. Readers get know all about Food through this magazine as it covers all the sections including Agriculture, Business, Healthcare, Government Policy, among others.

Which all sectors do you cover?
We are covering all the relevant sectors including Agriculture, Business, Government Policy, Technology, Innovation, Education, Social, Healthcare of Indian hinterlands and the international counterparts.
Who is your target audience?
PFI caters to the below Targeted Groups:

Education

Agri, Food Science & Technology Colleges and Universities – VCs, Faculty & Students and Management Institutes, Skill Development Institutes

Technology

Food Consultants and Technology Providers and users

Innovation

Rural innovators and users

Healthcare

– Nutritional & Diet Experts, Home Science Institutions

Corporate

Food marketers of FMCG, CDIT, Retail, etc.

Ministries

Food Processing, Agriculture, Consumer Affairs, Food and Public Distribution, Rural Development, Skill Development, Science & Technology, Commerce, Water Resources, Health & Family Welfare, HRD, Social Justice and Empowerment, Tribal Affairs, Ministry of Women & Child

Others

Various Embassies, Trade Mission, NGOs and PR agencies

What is the frequency of the magazine?
PFI is a monthly magazine that hits stands on 7th – 8th of every month.
What’s your readership base?
We have print and digital magazine; and the readership of the print version alone is about 50,000. The magazine is available on subscription bases.
Is it an international magazine?
No. But we do have substantial online readership base as well.
Do you publish the magazine in vernacular language?
No. The PFI is published in English. In the next phase, we are planning to target bottom of the pyramid i.e. the processors, and aim to provide agriculture and allied information in vernacular languages which would help them enhance farm productivity.