From now on, McDonald’s India–North and East will offer Pineapple TidBit Fruit Bowl from Dole Sunshine Company (Dole) as a side dish in the Happy Meal. McDonald’s tie-up with Dole is a part of its commitment to offering more wholesome, balanced choices to its customers and to provide another convenient platform to Indian customers access to Dole’s healthy snacks.
Dole’s Pineapple TidBit Fruit Bowl is a nutritious snack with no sugar added, no artificial colour, no artificial flavouring agent, and no preservatives. The naturally sweet snack is available at McDonald’s restaurants across 24 cities in North and East India. The Dole Fruit Bowl is a healthy companion to the Happy Meal and is also available to order ala carte at INR 50.
Talking about the partnership, Rajeev Ranjan, Chief Operating Officer, McDonald’s India – North and East, said, “In our endeavour to provide delightful experience to our customers and meet their evolving food and beverage needs and aspirations, we keep refreshing our menu with meaningful customer centric choices. Through introduction of Pineapple TidBit Fruit Bowl in our happy meal menu, we are offering a wholesome choice of natural goodness of fruit to our customers. We are hopeful of this association further enhancing the feel good, delicious experience of our Happy Meal customers.”
Aashim Malhotra, VP & Managing Director APAC, Food & Beverages Group, Dole Sunshine Company, said, “The Happy Meal is a delightful childhood memory for many, and we’re thrilled to join forces with McDonald’s to include Dole’s Pineapple TidBit Fruit Bowls as a side. Since Dole’s launch in India in 2020, our aim has been to make good nutrition accessible to Indian consumers in line with our Sunshine For All vision. We are happy to now offer the goodness of the earth to all McDonald’s customers in North and East India in the form of a delicious, healthy and convenient fruit bowl. This partnership is a positive endorsement for Dole’s line of healthy snacks, both in terms of taste and nutritional content.”
Dole offers a range of fruit based and clean label healthy snacks in India covering 100% Fruit juice, Organic Dried Fruits, Jellies and Fruit Bowls.